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Apartment Marketing Roundup, February 7, 2014

Posted by Jake Meador on February 7, 2014 / Posted in Weekly Apartment Marketing Round-Up

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roundupMultifamily Industry

Lindsay Machak wrote about the importance of resident retention in the coming year as new communities open their doors for the first time.

The Target data theft highlighted the importance of secure data--so what's multifamily doing on that front?

Property Management Insider looked at ways the multifamily industry can become more energy efficient.

Online Marketing

James Thomas explained how you can use Google+ to improve your site's SEO.

AdWeek looked at the 25 biggest brand fails of 2013.

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